The Action for the Betterment of our Community (ABC) passionately and collaboratively enhances the greater Sturgis area’s environment by addressing social problems and implementing strategies to solve them. Through proactive education and innovative programs that are tailored to the community, ABC is committed to creating a cohesive culture, which promotes healthy lifestyles. In particular, ABC raises awareness of behavioral and mental health issues while simultaneously mobilizing a multi-generational network of community- and youth-focused individuals and organizations. ABC supports and engages civic leaders, coalition members, and community members with the goal of forming a resourceful, sustainable and vital community. ABC is also a strong partner in the state-wide effort to reduce and prevent drug and alcohol abuse.

ABC is committed to an efficient organizational structure by defining and maximizing the roles of its personnel, Board of Directors and Coalition members. Creating a proficient and effective organizational business infrastructure will provide strategic direction, promote a cohesive culture, develop leadership and propel individuals and organizations to initiate and facilitate healthy lifestyles education, activities and trainings. ABC acknowledges the necessity for professional standards and values, which promote internal and external communication.

Initiatives fostered through the ABC mission advance community health and safety accountability while being fiscally responsible. ABC’s collective passion and energy stimulates its strategic partners to expand their greater mission success.